FOR IMMEDIATE RELEASE

Boca Raton, FL – Stylecraft, LLC announces the launch of its groundbreaking "Sage" beauty tools collection, a testament to the company's commitment to innovative design and engineering at value price points. Inspired by the calming and versatile sage green trend, this new line speaks directly to the evolving prosumer market - blending professional-grade quality with accessible styling and performance for stylists and home use.

Key Collection Highlights:

• Salon-Quality Performance: Engineering by professionals seeking fresh-from-the-salon results with consumer-friendly ease of use.
• Color Inspiration: Drawing from the peaceful sage green palette that symbolizes wellness and natural connection fills a void in the salon's fashion market.
• Sustainable Design: Continuing StyleCraft’s environmental commitment, the Sage collection incorporates recycled materials in the packaging with a firm paper insert that minimizes microplastic pollution.

"The Sage collection represents our ongoing mission to provide a variety of hair tools for a growing market projected to reach $92.08 billion by 2030. There's increasing demand for professional-quality, user-friendly beauty tools that inspire creativity while meeting our highest sustainability and performance standards to date," said Tara Budnick, StyleCraft’s Beauty Product Manager.

The collection will premiere at CosmoProf Miami January 21-23, 2025, and launch in Spring 2025. It will include four carefully curated products (a Lightweight Hair Dryer, Retractable Styling Brush & Curling Wand, 1” Vibrating Flat Iron, Triple Barrel Deep Waver) developed by StyleCraft’s design team to meet the sophisticated demands of modern stylists. 

Availability: The Sage collection will be available through StyleCraft’s network of Sales Representatives, website, and online platforms.

About Stylecraft:

The StyleCraft brand is built on a foundation of passion and the desire to provide stylists and barbers 
with innovative, professional-quality, and functional tools.
Our experience in the Beauty industry spans over 50 years, providing us with intuitiveness and insight to 
create distinctive tools that hyper-focus on the latest technology, performance, and robust design. This 
foundation has sparked the engagement of millions of followers and loyal customers who, like us, 
continue to elevate their craft.